I, for one, cannot wait to see what's put on the rails at River Island. I think Rihanna definitely chose the right high street chain to partner with. Her target market are exactly the type to walk through those doors. After all, weren't we all gobsmacked to hear the Kardashians partnering with Dorothy Perkins... I mean- I'll stop there, actually.
I hope I can find a thing or two I could wear and I sincerely hope it's limited enough so everyone won't be walking around with the same biker jacket. Although, I predict it will be.
Anyway, on to bigger things, so it seems. Rihanna appears to be the new face of Chanel! The brand division is not apparent yet but it's likely to be beauty or fragrance.
The singer uploaded sneak pics of her ad campaign with the caption "And that's a #wrap on my shoot for my new #topsecret add campaign!!! #2013 #phuckyobasic". Haha, love her.
Although it's unconfirmed, we're pretty sure she's the new face. You can't have an ad campaign for another brand using Chanel's accessories, right?
(Images courtesy of Instagram)
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