Saturday 19 November 2016

IPR x B2B SS17 Press Day

Alrighty so apologies for such a late post but essays have taken over my life (: #ThirdYearUniIsAmaze

I thought it was only right to give you the lowdown on the IPR x B2B press day. This was the first time going to one of their press days but I was super impressed and the trek to Shoreditch was definitely worth it. I loved the huge variety of brands which varied from the minimalist Axel Arigato  (if you follow me on the gram you'd have seen that I recently went to their uber-lit store launch party) to the luxury Loriblu. 

So without further ado, let's get into my faves! 

The first brand that captured my attention was, without a doubt, Sadie Williams. As you can see, there is no colour too risk-ay in this collection. Love the multi-flag embellishments too (#GoDiversity!)

These silk blouses were absolutely stunning! Silken Favours is a fab brand for luxury quality blouses with a contemporary feel... throw one on with some black skinnies and you're good to go!

Loriblu, oh how you stole my heart! Can we say gorgeous? I need these nude heels in my life ASAP! I couldn't stop staring at the crystallised booties with a satin finish... brb just adding this to my sugar-daddy's list ;) 

One of my favourite brands that I got acquainted with was the Alama Project. This stunning jewellery line held a special place for me because they not only support artisans by using their own creations but all their revenue goes to Africa Amini Alama- an initiative that directly helps the Massai & Meru tribes. Having been to Africa before, I am in love with the culture and spirit of the people so I think this is such a brilliant idea and I encourage you all to check them out and show them some love. We need more projects in the fashion industry that give back and I'm glad to see that Alama Project is leading the way :)

It was so exciting to see Axel Arigato's display and I was pleasantly surprised to see these beautiful block heel ankle boots alongside their famous trainers. They are definitely my kind of thing... still effortless and comfortable but would transform an outfit into a statement in no time. 

Zena Presley's range is a work of art. These watercolour-esque designs are fit for a high-powered city woman going from her editorial shift to a gala... I mean, I almost didn't want to touch these beauties because they looked so precious!

Before I left, I noticed this sweatshirt in the corner of my eye and I found the awesome Cats Brothers line. I love the oversized basic black sweatshirt with this 3D beading sparking off it as a firework would do. Perfect for the Xmas season <3

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